Community based, solidarity tourism offers an alternative to mass tourism that Frères des Hommes and its partners are exploring, particularly in rural environments. Indeed, industrial tourism is leaving its mark in Southern countries : overexploitation of the resources (water for example), folklorisation of the cultures and loss of identity, economic scarcity in terms of employment and incomes. In the end, these are the effects that reveal an abuse and tourist exploitation of the local populations, especially the rural ones.

Community based tourism is known as a tourism in which the local populations control the tourist activity, from the methods of reception of the participants to the generated incomes. It offers better perspectives to poor regions, on an economic as well as human level. In this perspective, it is the village communities that organize themselves to create tourist visits adapted to local realities, develop the culture and the human exchange, and respect the environment. They also manage the complementary incomes resulting from this activity.

In Bolivia, Frères des Hommes supports the Tusoco network : preparation of the peasants for tourits reception and lodging, organization of training workshops for guiding and interpreting as well as in advertising, book keeping and administrative managment.

Thus, the rural populations can both defend their patrimony and their rights as well as assert themselves as economic actors, able to diversify their incomes in order to improve their living conditions.